GREAT PICTURE, BUT WHAT'S YOUR STORY?
(PDF
of article)
New technologies are driving us
toward using visualization in creative ways, to move away from pure
text, and bring clarity via 3D.
EDUCATORS TAP INTO WEB 2.0
(PDF
of the article)
College professors
are tapping into social media to increase participation, encourage
sharing and feedback, and get students prepped for a world powered by
Web 2.0
THE WISDOM OF THE WIKIPEDIANS
(PDF
of the article)
Corporate
communications and brand management in a Web 2.0 world is not a skill-set
that has been taught in schools. Wikipedia is just one place where you
have no control.
DIVING INTO SOCIAL MEDIA? (Link
to article)
Written for a student
newsletter. How should you conduct yourself in this new space?
Think of social media as your future résumé, where you will leave social
media breadcrumbs that capture who you are and what you do.
PODCASTING ANYONE? (PDF
of the article)
While broadcasting is based on the push model, podcasting refines it
to a narrowcasting function with a built-in improvement --the pull model.
HOW CONNECTED ARE WE: Tsunami Relief
How networks, driven by one-part
technology and three
parts personal contacts accomplished.
EDWARD DO BONO
(jpg
of the article)
Brainstorming isn't always easy. But the mind can be disciplined into
firing up those big ideas!
THE NEW PR
(CW
Magazine)
New media tactics such as viral marketing, txt msg have changed the game
of the PR and advertising.
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MOBILE MARKETING
(bizAZ Magazine)
Phoenix-Arizona company Blumo, a mobile experience agency helps
marketers target the 'third screen.'
ONE SIZE FITS NOBODY
(link
to article)
How
Saepio, a marketing solutions provider enables brands to customize
marketing communications, and still adhere to brand guidelines.
CITIZEN JOURNALISM FILLS THE VOID
(PDF)
Social
media and journalism team up to report on slices of the world reporters
have never been.
THIRD SCREEN MARKETING
(PDF
of the article)
The attention shift to the third screen took place a few years ago. Now
the tactics to reach audiences through that screen are within your
reach.
THE NEW AD AGENCY.
Interactive marketing is
the tip of the spear of a move to connect brands with customers in the always-on media
environment.
Search Engines Smarten Up
(CW Magazine)
The battle for your desktop is
underway with scour engines that can search your hard drive for
anything! That, plus the wild, wild, web, of course...
Sarongs, Cell phones & Satellites: May 05
Arthur C. Clarke connects the dots.
Welcome to 'The United Nations of Earth!'
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